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	<title>Keyword-Driven</title>
	
	<link>http://www.acronym.com/keyworddriven</link>
	<description>Expert Opinion from Search Leaders</description>
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		<title>Analytics: Three Keys to a Successful Global Website</title>
		<link>http://www.acronym.com/keyworddriven/the-three-analytics-keys-to-a-successful-global-website.html</link>
		<comments>http://www.acronym.com/keyworddriven/the-three-analytics-keys-to-a-successful-global-website.html#comments</comments>
		<pubDate>Thu, 26 Aug 2010 16:20:01 +0000</pubDate>
		<dc:creator>Tami Dalley</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2673</guid>
		<description><![CDATA[<div style="float: left; margin-right: 5px; margin-bottom: 5px;"><img src="/images/tami-dalley-small.jpg" alt="Tami Dalley" width="100px"/></div>It seems obvious, but it’s worth repeating: search in the US is NOT the same as search around the world. And with nearly 2 billion Internet users in the world, your website needs to be ready to go global.

Going global, however, doesn’t just mean paying attention to the usual suspects, such as new languages and search engines.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yoo-Hoo, Bing-Hoo! Where Are You?</title>
		<link>http://www.acronym.com/keyworddriven/yoohoo-binghoo-where-are-you.html</link>
		<comments>http://www.acronym.com/keyworddriven/yoohoo-binghoo-where-are-you.html#comments</comments>
		<pubDate>Thu, 26 Aug 2010 16:19:55 +0000</pubDate>
		<dc:creator>Jenny Halasz</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2670</guid>
		<description><![CDATA[<div style="float: left; margin-right: 5px; margin-bottom: 5px;"><img src="/images/jenny-halasz-small.jpg"></div>We all know the Yahoo-Bing alliance is here. What I don’t get is the agency reaction. No one is talking about the impact this alliance is going to have!  Merging Yahoo and Bing data is going to impact your expected ranking, your click through rate, and your conversion rate. I say again, this is serious stuff.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dominate the Search Engines with Social Media</title>
		<link>http://www.acronym.com/keyworddriven/dominate-the-search-engines-with-social-media.html</link>
		<comments>http://www.acronym.com/keyworddriven/dominate-the-search-engines-with-social-media.html#comments</comments>
		<pubDate>Thu, 26 Aug 2010 16:19:46 +0000</pubDate>
		<dc:creator>Michael Bruh</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2672</guid>
		<description><![CDATA[Social media isn’t just for listening and talking to customers – it’s also a way to dominate the organic search rankings. Michael Bruh explains how.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Say Good-Bye to Yahoo’s Keyword Canonicalization and Match Types!</title>
		<link>http://www.acronym.com/keyworddriven/say-good-bye-to-yahoo%e2%80%99s-keyword-canonicalization-and-match-types.html</link>
		<comments>http://www.acronym.com/keyworddriven/say-good-bye-to-yahoo%e2%80%99s-keyword-canonicalization-and-match-types.html#comments</comments>
		<pubDate>Thu, 26 Aug 2010 16:19:39 +0000</pubDate>
		<dc:creator>Edgar Marin</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2675</guid>
		<description><![CDATA[Big changes are on the way for PPC advertisers, thanks to the Yahoo-Bing alliance. Find out what that means for your keywords.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/say-good-bye-to-yahoo%e2%80%99s-keyword-canonicalization-and-match-types.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Confirms Ranking Change for Single Domains</title>
		<link>http://www.acronym.com/keyworddriven/google-confirms-ranking-change-for-single-domains.html</link>
		<comments>http://www.acronym.com/keyworddriven/google-confirms-ranking-change-for-single-domains.html#comments</comments>
		<pubDate>Thu, 26 Aug 2010 16:19:23 +0000</pubDate>
		<dc:creator>Dan LaTorraca</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2667</guid>
		<description><![CDATA[Google’s latest update opens the door for brands to dominate organic listings like never before. But is the change here to stay?]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/google-confirms-ranking-change-for-single-domains.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What the Latest Facebook Statistics Really Mean for Marketers</title>
		<link>http://www.acronym.com/keyworddriven/what-the-latest-facebook-statistics-really-mean-for-marketers.html</link>
		<comments>http://www.acronym.com/keyworddriven/what-the-latest-facebook-statistics-really-mean-for-marketers.html#comments</comments>
		<pubDate>Wed, 18 Aug 2010 18:23:55 +0000</pubDate>
		<dc:creator>Tami Dalley</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2584</guid>
		<description><![CDATA[<div style="float: left; margin-right: 25px; margin-bottom: 5px;"><img src="/images/tami-dalley-small.jpg" alt="Tami Dalley" width="100px"/></div>It started in June, when statistics suggested a considerable decline in the number of active Facebook users aged 18 to 44. All of a sudden, the whispers starting getting louder: “People are getting tired of Facebook”; “Facebook isn’t fun to use anymore”; “Privacy issues are forcing the younger crowd to turn away.”

But fast-forward a month.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/what-the-latest-facebook-statistics-really-mean-for-marketers.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A New Way to Test in Google AdWords</title>
		<link>http://www.acronym.com/keyworddriven/a-new-way-to-test-in-google-adwords.html</link>
		<comments>http://www.acronym.com/keyworddriven/a-new-way-to-test-in-google-adwords.html#comments</comments>
		<pubDate>Wed, 18 Aug 2010 18:21:51 +0000</pubDate>
		<dc:creator>Nicole Smith</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2586</guid>
		<description><![CDATA[The AdWords Campaign Experiment (ACE) is a new free tool that Google rolled out just last week to the U.S. market. The tool allows you to test and measure changes to your keywords, ad groups, bids and placements. And if you're constantly testing various campaigns and user experiences, ACE is definitely worth a trial run.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/a-new-way-to-test-in-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The “Near” Future of Search</title>
		<link>http://www.acronym.com/keyworddriven/the-near-future-of-search.html</link>
		<comments>http://www.acronym.com/keyworddriven/the-near-future-of-search.html#comments</comments>
		<pubDate>Wed, 18 Aug 2010 18:20:25 +0000</pubDate>
		<dc:creator>Scott Kellam</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2581</guid>
		<description><![CDATA[Bing results on Yahoo - it’s already started! Are you ready for this new alliance? And how will it affect your traffic and conversions? ]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/the-near-future-of-search.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>22.7% of Time Online Spent on Social Sites</title>
		<link>http://www.acronym.com/keyworddriven/twenty-two-point-seven-percent-of-time-online-spent-on-social-sites.html</link>
		<comments>http://www.acronym.com/keyworddriven/twenty-two-point-seven-percent-of-time-online-spent-on-social-sites.html#comments</comments>
		<pubDate>Wed, 18 Aug 2010 18:19:56 +0000</pubDate>
		<dc:creator>Michael Bruh</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2588</guid>
		<description><![CDATA[Twitter: 100 million accounts. Facebook: 500 million users. Impressive? Absolutely. But it’s the latest statistics that tell the real story.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/twenty-two-point-seven-percent-of-time-online-spent-on-social-sites.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Get More, Spend Less: First-Mover Intelligence for SEO</title>
		<link>http://www.acronym.com/keyworddriven/get-more-spend-less-first-mover-intelligence-for-seo.html</link>
		<comments>http://www.acronym.com/keyworddriven/get-more-spend-less-first-mover-intelligence-for-seo.html#comments</comments>
		<pubDate>Tue, 04 May 2010 19:51:14 +0000</pubDate>
		<dc:creator>Eunice Ahn</dc:creator>
				<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2458</guid>
		<description><![CDATA[Too often, a directive to “spend less” or “do more with the budget” just leads to cost-cutting that reduces productivity and return even more. This doesn't have to be the case, as Director of User Experience Tami Dalley explains. Find out how to transform your SEO into a powerful catalyst for increased conversions, not costs, in this exclusive video case study.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/get-more-spend-less-first-mover-intelligence-for-seo.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Analytics: Can We All Win?</title>
		<link>http://www.acronym.com/keyworddriven/analytics-can-we-all-win.html</link>
		<comments>http://www.acronym.com/keyworddriven/analytics-can-we-all-win.html#comments</comments>
		<pubDate>Tue, 09 Mar 2010 14:43:31 +0000</pubDate>
		<dc:creator>Tami Dalley</dc:creator>
				<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2423</guid>
		<description><![CDATA[So testing is finally sexy again…finally. 

Just like oversized sunglasses and Mickey Rourke, <span class="orangetext">A/B and Multivariate testing</span> have had facelifts (no pun intended) and are back in the game. Seems like those direct marketers knew what they were doing all along, yeah? ]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/analytics-can-we-all-win.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Lessons from Webtrends Engage 2010</title>
		<link>http://www.acronym.com/keyworddriven/lessons-from-webtrends-engage-2010.html</link>
		<comments>http://www.acronym.com/keyworddriven/lessons-from-webtrends-engage-2010.html#comments</comments>
		<pubDate>Wed, 10 Feb 2010 20:17:01 +0000</pubDate>
		<dc:creator>Tami Dalley</dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2365</guid>
		<description><![CDATA[There are 3 things I really like about going to conferences: One, it (hopefully) confirms that what you’re currently doing is on track with industry leaders; two, if you’re not doing the things industry leaders are, then you can listen and learn as they tell you how to do it; and three, the events! (This one doesn’t require any additional explanation).]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/lessons-from-webtrends-engage-2010.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Saving Time and Money with Conversion Funnel Analysis</title>
		<link>http://www.acronym.com/keyworddriven/saving-time-and-money-with-conversion-funnel-analysis.html</link>
		<comments>http://www.acronym.com/keyworddriven/saving-time-and-money-with-conversion-funnel-analysis.html#comments</comments>
		<pubDate>Tue, 09 Feb 2010 19:59:03 +0000</pubDate>
		<dc:creator>Dianne Ignacio</dc:creator>
				<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2339</guid>
		<description><![CDATA[Conversion funnel analysis takes a close look at the steps a visitor must take to complete a transaction on your website. The goal, of course, is to identify and remove user pain points and bottlenecks and ensure the path to conversion is as smooth as possible. Conversion funnel analysis is also a vital component to truly <strong>understanding customer behavior</strong>, and one of the most effective ways of determining why a given visitor does – or does not – convert. 
<!--more-->]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/saving-time-and-money-with-conversion-funnel-analysis.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>How to Identify New Trends and Generate Easy Traffic</title>
		<link>http://www.acronym.com/keyworddriven/how-to-identify-new-trends-and-generate-easy-traffic.html</link>
		<comments>http://www.acronym.com/keyworddriven/how-to-identify-new-trends-and-generate-easy-traffic.html#comments</comments>
		<pubDate>Tue, 26 Jan 2010 21:11:47 +0000</pubDate>
		<dc:creator>Mike Gugel</dc:creator>
				<category><![CDATA[Newsletter]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2307</guid>
		<description><![CDATA[Identifying new search term trends <strong>before</strong> they get really competitive is an easy way to get traffic. Here are a few ways to spot them.

First, you might come across something noteworthy in your day-to-day life.  For example, let's imagine Kanye West was wearing orange fluorescent high-top sneakers when he stormed the stage at the VMAs. People would probably be talking about his outburst <strong>and</strong> his crazy shoes.




]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/how-to-identify-new-trends-and-generate-easy-traffic.html/feed</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Referring Domain Analysis: A Simple How-To Guide</title>
		<link>http://www.acronym.com/keyworddriven/referring-domain-analysis-a-simple-how-to-guide.html</link>
		<comments>http://www.acronym.com/keyworddriven/referring-domain-analysis-a-simple-how-to-guide.html#comments</comments>
		<pubDate>Mon, 21 Dec 2009 14:41:34 +0000</pubDate>
		<dc:creator>Dianne Ignacio</dc:creator>
				<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.acronym.com/keyworddriven/?p=2272</guid>
		<description><![CDATA[When analyzing where your site’s traffic comes from, it’s tempting to focus on the usual suspects: you know, the visits from Paid Search, SEO, e-mail campaigns and even direct access and bookmarked sources. Don’t make that mistake.]]></description>
		<wfw:commentRss>http://www.acronym.com/keyworddriven/referring-domain-analysis-a-simple-how-to-guide.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
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